Early access — the waitlist is open
The noise
stops here.
The attention economy is everyone trying to capture your attention, own it, and sell it — at your expense. FocusPocus is the boundary; Pocus is the counterspell — a sidekick that learns you, carries in only what you need, and acts on your behalf. Your data and your agency, back in your hands.
The threshold
What gets stopped. What gets through.
Every app on your phone has an agenda for your attention. FocusPocus has a door policy instead: your signals get in. Everyone else’s agenda waits outside.
Stopped at the door
- Engagement bait dressed up as urgency
- Badge counts engineered to feel like debts
- Someone else’s deadline, arriving at 11 pm
- Feeds tuned to keep you scrolling past bedtime
- Offers that expire the moment you look away
Carried through — and when
- The bill that’s actually duetwo days early
- The reply you were waiting onthe moment it lands
- Your day, already sortedbefore coffee
- The task that fits the hourwhen you have it
- The thing you asked it to rememberright on time
Nothing is deleted, nothing is hidden from you. The noise is simply held — and what you need surfaces when you need it.
The sidekick
A familiar that knows you.
Pocus is not a feed and not an assistant-shaped ad channel. It’s a familiar: it stays at your threshold, builds knowledge of you, and acts on your behalf.
- It learns you.What drains you, what a bill means in your month, which thread you actually care about. Quietly, and only for you.
- It remembers.The renewal, the promise, the follow-up — held for you, surfaced at the right moment instead of all at once.
- It acts for you.Captures the task, sets the reminder, snoozes what can wait — then shows its work. It can watch your money; it can never move it. You stay the one who decides.
What we sell is empowerment: a sidekick that wrangles the noise and the chaos of life, so your attention is spent where you choose to spend it.
What it wrangles
The chaos of life, drawn in.
Five constellations where the chaos used to be. Pocus keeps them in one sky — surfacing what needs you, quieting what doesn’t.
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Tasks
Open loops, held. What needs you rises when you can meet it. The rest waits quietly.
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Money
Balances, bills, and the number that matters — watched steadily, so checking isn’t an act of courage.
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Calendar
One honest picture of your time, instead of four apps arguing about it.
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Home
Lights, locks, warmth. The house settles itself, and only speaks when it’s worth hearing.
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Media
Worth-your-evening, found. Your queue serves your taste — not an algorithm’s agenda.
The barriers
The world builds walls. Your sidekick walks through.
Access itself is gated for someone else’s gain: hold music, cancellation mazes, fine print, forms designed so you’ll give up. Pocus doesn’t ask you to push harder. It goes instead of you.
- The maze Cancellation flows, rebate labyrinths, retention scripts. It walks them to the end and comes back with the confirmation number.
- The fine print It reads the terms you were never meant to read, flags the trap, and hands you the one line that actually matters.
- The waiting room Hold music, callbacks, portals. It waits so you don’t have to, and pulls you in only for the ten seconds that need a human.
The ethic
Technology you already use — for you, not against you.
That sentence is the whole company. It decides what we build — and, just as important, how we make money.
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You’re the customer
You pay us, so nobody else has to be. No ads. No data sale. No advertiser in the room. Ever. The moment anyone else pays for your attention, it stops being yours — so no one else ever pays.
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Your data, your hands
Everything Pocus learns about you belongs to you — your data and your agency, back in your hands. It works for exactly one person, and it leaves when you say.
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Built from the inside
FocusPocus comes from a founder with ADHD who had to solve this for real. The attention economy targets those brains hardest — and tools built for the most-targeted brains work for every brain.
Pricing
Priced like you’re the customer.
Because you are. One subscription is the entire business model — it’s what keeps ads and data brokers on the far side of the door.
Founding pricing — locked in for waitlist members
Waitlist
$0
A place in line at the door.
- Invites go out in order
- Founding pricing, locked in for you
- No card, no spam — one email
Personal
$9/mo
One person, a whole threshold.
- The boundary across your accounts, feeds, and devices
- Pocus — a sidekick that learns you and acts for you
- No ads, no data sale — ever
Household
$19/mo
One home, one calm inside.
- Everything in Personal, for the whole house
- One shared picture of home, money, and plans
- A sidekick for each of you, one threshold for all
Every button is the same door — the waitlist. No card, no charge until yours opens.
Your attention, yours again.
Step inside the threshold. Invites go out in order, and founding pricing is locked in for waitlist members.
No spam. One email when your invite is ready — the rest stays outside.
Free to join · no ads · no data sale — ever